Why use engagement groups?
We all know that the instagram algorithm has drastically changed over the last few years. Now, Instagram decides how many people to show your post to, based on the engagement you get on your post. What this means is that posts with higher engagement have a higher chance of being seen by more people. The goal with engagement groups is to support each other by engaging with each others posts. This tells Instagram to show your post to more people and gives you an opportunity to gain more followers.